The Art of Maximizing Your Google Search Ads Budget

Date & Time: May 21st @ 1pm EST
Cost: FREE

Registration Opening Soon!

Struggling to make the most of a small marketing budget? The Art of Maximizing Your Google Search Ads Budget webinar is designed to help business owners, marketers, and DIY advertisers understand how to drive real results and maximize their ad spend. Learn when it makes sense to introduce Google Ads, how to set smart goals, pick high-intent keywords, avoid common money-wasting mistakes, and create landing pages that convert. We’ll also dive into campaign optimization tactics, budget planning, and measurement strategies so you can run effective campaigns with confidence. Whether you’re going it alone or just want to better understand where your dollars are going, this webinar has you covered.

Featured Speaker

Rachel Burgard

Originally from Southern New Hampshire, Rachel made the move to Portland in 2017 and quickly fell in love with the creative energy of the city (the seafood didn’t hurt either). With a background in both art and psychology, she brings a unique perspective to marketing—blending an eye for aesthetics with a genuine fascination for people and what motivates them.
Known for her big sense of humor, Rachel balances her work life with a healthy mix of painting, gaming, and unapologetically binging the latest season of Love Island with her partner and their two tiny cats. 

 

 

 

 

Catching Website Visitors in the Act with Microsoft Clarity

Date & Time: June 10th @ 1pm EST
Cost: FREE

Registration Opening Soon!

Ever wish you could just watch what people do on your website instead of guessing? 

With Microsoft Clarity, you can. And, you can do it for FREE! In this tutorial, I’ll walk you through how to use Clarity from start to finish, so you can stop guessing and start understanding. 

Hot topics include understanding your dashboard, decoding colorful heat maps, and breaking down real session recordings so you can understand how to tell what’s working (and what’s not). 

You’ll learn how to spot where users get stuck and how to fix them to improve clicks, conversions, and overall page performance. Grab your snacks, clear your schedule, and let’s spy (ethically, of course).

Featured Speaker

Roslyn Soper

Roslyn has been using Microsoft Clarity since she started at flyte and considers it one of the most valuable tools in her client work. The insights she has gathered from Clarity like session recordings, heat maps, and click patterns have given her plenty of strategic recommendations. She recently wrote a guest blog for Microsoft about the power of Clarity and how the tool can be used to improve conversion rates on your site.

 

The Agents of Change Digital Marketing Conference – On Demand Videos

Get highly produced videos of all 15 of our presentations from the 2024 Agents of Change Digital Marketing Conference, on demand! Videos are being released over the next couple of weeks.

Buy Now!