Watch Free Digital Marketing Videos on Demand

If you want to discover how to increase your online visibility, if you want to drive more qualified traffic to your website, if you want to generate more leads and more sales to your business, you’ve come to the right place.

Below you’ll find a growing library of free, on demand training videos that will help you grow your business online. Email registration is required to watch these videos, so if you haven’t yet signed up you can do so here.

If you are a subscriber to our flyte club newsletter, then you’ll find the link to our On Demand Trainings at the bottom of every email or you can simply re-subscribe to generate an email with the access link here .

 

BARE Essentials of Digital Marketing

Should you invest your time in Facebook or search engine optimization? Should you build an email list or spend money on online advertising? Should you be blogging, podcasting, or posting videos to YouTube? And how about investing in your website?!?

Do you sometimes feel overwhelmed by all the things you’re supposed to do for your online marketing? Well, you’re not alone! While there are so many things you could be doing, discover the framework that will help you to determine the essential things you should be focusing on to grow your business. It’s a framework that’s both simple and flexible, regardless of what your business does:

  • Build – How to build a website that converts traffic into leads
  • Attract – How to attract your ideal customers to your website
  • Retain – How to stay in touch with your visitors after they’ve left your site
  • Evaluate – How to measure your effort and results to improve your ROI

Discover what it takes to start generating more quality leads from your website from a digital marketing expert who’s been doing it for over 20 years!

 

How to Build an Effective Website for Your Small Business

Do you wish you were generating more leads from your website? Do you wish more people were taking action? Filling out your contact form? Picking up the phone? Buying something? 

In short: is your website an expense or an investment? 

In this online training, you’ll discover simple hacks that you can implement on your website that are proven to increase engagement and action from your website visitors. 

You’ll discover: 

  • How to use colors to increase engagement 
  • How to guide your visitors to take a desired action 
  • How to remove distractions and increase conversions 
  • Which is better: an email link or a contact form 
  • How to position photos of people on your site 
  • How to generate more leads and sales from your website 
    and a whole lot more! 

 

Local SEO for Small Business

Does your business serve the local neighborhood, city, or metro area? Do you value “foot traffic” as much as “website traffic?” Or are you in a destination area, frequented by tourists looking for a place to stay, a bite to eat, or something to do? 

If so, Local SEO is critical to your business. 

Discover how you can rank higher in local search, gain visibility in Google maps, and other tricks that can help grow your “geographically challenged” business.

 

The Small Business Guide to Business Blogging

The Small Business Guide to Business Blogging

Have you been thinking about starting a business blog because you’ve heard how they can improve your search engine visibility, establish you as a thought leader, and attract new prospects to your website? Or maybe you already have a blog but it’s not generating a lot of traffic or conversions and you’re wondering how to improve it?

In this online training, you’ll discover how to build a successful blog that will increase your search engine visibility, drive more qualified traffic to your website, and convert those visitors into leads and customers.

You’ll discover:

  • How to generate topic ideas and overcome “bloggers block”
  • The steps you need to take before writing
  • The most effective types of blog posts
  • How to craft a title for maximum effectiveness
  • How to use images the right way
  • How to leverage social media to attract more visitors
  • How (and why) to get guest blogging opportunities

Plus, we’ll answer your most pressing blogging questions:

  • How often do I need to blog?
  • How long should my blog post be?
  • How important are comments?
  • And many, many more. 🙂

 

How to Grow Your Business with LinkedIn

LinkedIn is a powerful platform for prospecting, generating leads, and building your business.

Whether you’re looking for people in a specific niche, company, or location, LinkedIn can help you identify and reach them. If you’re in a heavily-regulated industry, it can be your only approved social media outlet.

It can help you establish yourself as a though leader in your industry. It can help you attract new job offers, new clients, new vendors. And unlike Facebook or Twitter, it doesn’t require a lot of time to quickly grow your network.

It’s one of the few under utilized social media platforms, and in this 30 minute online training, you’ll discover how you can use it to grow your business.

 

Getting Started with Google Analytics

Do you know how many people visited your website last year? Last month? Last week?

Did they find you from the search engines or a post on Facebook? Did they visit multiple pages on your site or bounce right away to your competitor? Are they local or from away?

Do you ever wonder which elements of your digital marketing is working and which ones are falling flat?

Well, with Google Analytics, you start to get answers to all your marketing questions. In this introduction to Google Analytics, you’ll discover how to set up Google Analytics the right way and some of the things you can do to get the most out of your traffic reports.

 

Google Analytics for Small Business

Sure, you’ve got Google Analytics installed on your website, but how often are you looking at your traffic reports? Do you know which reports are most important to your small business? How to find your best sources of qualified traffic? Where the weak spots are on your website? How much your Facebook traffic is actually worth?

In this online training, you’ll discover “how to read the tea leaves” of your own Google Analytics to make sense of the traffic coming to your site. How to shore up bad pages, discover new content ideas, how to move to page one on the search engines, and most importantly: how to generate more leads from your site.

 

Facebook Ads for Small Business

Are you feeling like your Facebook Ads should be doing more for you? Are you ready to move beyond boosting posts and target specific audiences? Do you want to be able to show the ROI of your ads?

Join me for this 30-minute webinar where we will review creating a strategic plan for your Facebook Ads, how to ensure they are successful, creating a budget, knowing when to pull the plug and when to lean-in, and proving the ROI of your efforts. We will review tips to getting a great targeted audience, examples of ads that work, and you will leave more confident in your Facebook Advertising efforts.

About the presenter:

Amanda O’Brien is the Director of Marketing at flyte new media. She is also the organizer of Social Media Breakfast Maine. She has spent years working with clients in all aspects of digital marketing.

 

SEO for Small Business

Would you like to rank higher at the search engines? Drive more search traffic to your website? Generate more leads from Google and Bing?

In this 30 minute online training you’ll discover the tools, tactics, and techniques you need to get on the first page of Google. You’ll learn how to uncover the best keyword opportunities and create content that answers your ideal customer’s search query. You’ll find simple ways to get more incoming links and boost your search engine visibility.

 

 

Email Marketing for Small Business

Do you want to build trust with your prospects? Stay in touch with people after they’ve left your site? Generate more leads and sales online?

The answer to all these problems is email marketing.

By focusing on growing your subscribe base you can greatly increase your ability to engage and sell to people who are interested in hearing from you.

In this 30 minute, all content, no fluff webinar, you’ll see:

  • six different methods to build your email list,
  • how to develop an irresistible offers,
  • how to segment your list for better engagement,
  • how to write subject lines that practically open themselves, and
  • how to get people to take action

 

Coming Soon: LinkedIn, Twitter, Google Analytics and more!