You’ve checked out the infographic, now it’s time to dig deeper. Below you’ll find links to the digital tools, as well as helpful videos and articles so you can increase your online visibility, drive more qualified traffic to your site, and generate more leads and sales for your business!
If you need help with any of your digital marketing, we’re here to help!
Any online success requires a solid home base where you can attract prospects and generate leads. WordPress is the industry leader for a reason: powerful, scalable, and easy to use. Accept no substitutes when building your next website.
This free tool—part of Google Adwords—helps you uncover the words your ideal customer is using at the search engines. Stop guessing and start driving more traffic today.
- Google’s Keyword Planner (official)
- How to use Keyword Planner
- Understanding your Keyword Planner Data
Few businesses can survive without social media these days. Hootsuite allows you to easily manage multiple accounts across several social media platforms, uncover trends, and engage and respond to your audience.
SEO Plugin by Yoast
This WordPress plugin provides critical insight on how to improve your blog posts and web pages for higher search engine visibility. It also includes tools that help your content get shared through social channels.
Your list may be the most critical asset you own. It allows you to directly communicate to your most engaged prospects and customers without getting lost in a sea of social media updates. Build your list today with this powerful tool.
- Constant Contact (official)
- Constant Contact’s Email Marketing Blog
- Constant Contact’s YouTube Channel
Get more of your site visitors to sign up for your newsletter, register for your webinars, or contact you. LeadPages offers irresistible, easy to use tools to increase your conversion rates.
Once your site visitor leaves your site, are they gone forever? Not if you use “retargeting” to follow them around the web—from Facebook to Google to Twitter and beyond–with relevant ads that drive them back to your site.
Your traffic reports provide essential information on how people found your website and what their behavior was once they got there. What gets measured gets improved.
This free tool provides feedback on broken links, search volume, security issues, and unlocks additional reports in Google Analytics. It’s the “check engine” light for your website.
- Learn About Google Webmaster Tools
- Google Webmaster Help
- How to Activate Google Webmaster Tools (flyte video)
For deeper understanding of how people are finding your site, and which of your campaigns are most effective, use this free tool to uncover exactly which tweet, which update, or which ad led to that new customer.