So, recently I was asked a question by a friend about how to create an update on Facebook that you want most, but not everyone you are connected with to see.
Now, it’s common for many of us to have friends on Facebook that are simply acquaintances or people we’ve met once. Sometimes we friend, friends of friends so we can see photos they’ve taken at a recent gathering we attended or maybe it’s something we don’t want our boss and coworkers to see. Maybe you are friends with some of your competitors online and you don’t want them to see a particular business announcement.
Whatever the reason, there are certain updates that we don’t need everyone to see.
Luckily, Facebook has Advanced Privacy Controls that allow you to make each post have it’s own level of security. Here is how it works:
When you create an update there is a small drop down near the “Post” button called an Audience selector. See image below….
After you’ve created your update and before you hit the post button, make sure that you select the audience that you want to share the update with. You can make your update public, available for Friends only, Friends except Acquaintances or you can make the update only visible to yourself by choosing “Only Me.”
You can also select specific lists, so if you’ve created segmented Facebook lists, you can share with that list and only the folks you’ve added to that list will see the update. Check out “Facebook Rolls Out Smart Lists” or Facebook’s Help Guide on Lists for more info on creating Facebook lists.
Your next step will be selecting “Custom” from the drop down. Once you’ve selected custom you will notice that it is actually the same setting as if you just clicked on “Friends Except Acquaintances” only a pop up box allows you to also specify others that you want to hide your post from.
*Note: If you haven’t gone through your friends list to actually add those folks into the acquaintances category, this won’t help much as no one is listed as an acquaintance, so you will definitely need to add the specific people here.
Click in the box next to where it says acquaintances and start typing the name/s of the people you want to hide the post from into the box. For this example let’s say I’m trying to hide something from my boss, so I start typing his name in and this is what pops up…
All I have to do now, is click on his actual name when it pops up in the drop down menu and voila he is eliminated from viewing my post. You can add as many people as you want to this list for Facebook to hide your update from.
It’s as simple as that! I do recommend creating lists however if you find yourself constantly segmenting your content. It will save you time and make it easier to get the right messages to the right people.