As I was putting together notes for my Social Media 101: Do I Really Need a Facebook Page? seminar, I happily read Twitter: Why it Should Matter to You by friend/fellow Web marketer Shama Hyder.
Twitter is a social networking tool that I’ve been slowly warming up to…slowly overcoming my initial though that it’s the biggest drain on worker productivity since minesweeper.
Shama lists a number of reasons why you should be on Twitter, but the most fascinating is that she says that 20% of her Web site traffic comes from Twitter! She doesn’t mention how much of this traffic converts, but maybe that’s not the goal right now.
If you’d like to check out my Twitter page and follow me, please do! Who knows, maybe I’ll follow you right back!